In our fast-paced society, consumers are looking for instant access to the world wide web. People want instant gratification. They want immediate answers, instant news and constant entertainment. Consumers want to stay connected, and mobile is the way to do that. It’s a device that can be with you 24/7.
For many websites, mobile usage has surpassed desktop usage. And Google searches are more common on mobile than desktop.
With this in mind, it’s essential that your website displays perfectly on mobile and that your website is easy for customers to navigate on a smartphone.
You need to be aware of the growing demand for mobile access and make sure you and your business keep up with the demand, to ensure you’re not losing existing customers, or new ones.
It is essential that you have a responsive website, which means your website will automatically change to fit the device you're reading it on. People don’t want to experience fuss or difficulties accessing or using your website. Make it easy for them.
Your website design should ensure the experience on mobile is equally positive to the experience on desktop.
Here are some helpful hints to consider to achieve the best responsive web design:
1. Make Sure the Content is Clear & Visible
A mobile screen is much smaller than a desktop, so the simpler your website design can be, the better. Too much information can lead to confusion and difficulty in clicking on the right buttons.
Clear, visible information at the top of the page is essential to ensure an appropriate message is given without needing to scroll.
2. Layout
Simple and intuitive navigation will reduce clicks, making the browsing experience a lot more pleasurable for your customer. Consider features such as visible and clickable phone numbers to make contacting you easy, location maps, and a hyperlinked email address or simple contact form.
3. Photography
Responsive Design Websites can greatly benefit from great photography. Use images selectively to promote your business and ensure that they are the right size for mobile, so they adjust accordingly whether someone is looking at the screen in portrait or landscape.
Web Force 5’s easy content management system is natively mobile responsive.
It allows even basic computer users create professional content with ease. There are no limits to the number of pages or products and it is used across all functions of the website to create all content. This includes e-newsletters, a shopping cart and any other content.
You will be in control.
Building a website is not just about having a presence online, it's about the whole package. Speak to one of our specialist consultants for free no obligation chat.